Page summary

https://xelta.ai/ai-ads/url-to-ads

Tested 2026-08-08 05:17:41 using Chrome 150.0.7871.46 (runtime settings)

SummaryWaterfallMetricsRenderingCoachPageXrayCPUThird party

This page is fast to paint, visually stable and follows best practices, but janky to interact with, weak on user privacy and heavy to download.

72 / 100
Coach overall
72 / 100
Performance
91 / 100
Best practice
66 / 100
Privacy

How it loaded →

0 → 5.167 s · median run
Frame at 0 ms
start
Frame at 1200 ms
Largest paint1.200 s
Frame at 2200 ms
2.200 s
Frame at 3300 ms
3.300 s
Frame at 4300 ms
4.300 s
Frame at 5300 ms
Complete5.300 s
323 ms
First Visual Change
1.095 s
Speed Index
1.000 s
Visual Complete 85%
5.167 s
Last Visual Change
TTFB118 msLCP996 msTBT1.068 sCLS0.00

What to act on · top recommendations

Don't scale images in the browser

0 / 100

The page has 35 images that are scaled more than 100 pixels. It would be better if those images are sent so the browser don't need to scale them.

Avoid using Google Tag Manager.

0 / 100

The page is using Google Tag Manager, this is a performance risk since non-tech users can add JavaScript to your page.

Avoid CPU Long Tasks

0 / 100

The page has 9 CPU long tasks with the total of 1.618 s. The total blocking time is 1.040 s and 2 long tasks before first contentful paint with total time of 228 ms. However the CPU Long Task is depending on the computer/phones actual CPU speed, so you should measure this on the same type of the device that your user is using. Use Geckoprofiler for Firefox or Chromes tracelog to debug your long tasks.

Google Web Vitals

min · median · mean · max of 3 runs
MetricMinMedianMeanMaxRuns agree?
Time To First Byte (TTFB)104 ms118 ms136 ms187 msruns disagree ±35%
Largest Contentful Paint (LCP)968 ms996 ms1.001 s1.040 sstable ±4%
Cumulative Layout Shift (CLS)0000identical

Visual Metrics

min · median · mean · max of 3 runs
MetricMinMedianMeanMaxRuns agree?
First visual change267 ms323 ms319 ms367 msruns disagree ±15%
Last visual change5.033 s5.167 s5.153 s5.258 sstable ±2%
Speed index1.036 s1.095 s1.085 s1.123 sstable ±4%
Visual readiness4.766 s4.800 s4.834 s4.935 sstable ±2%
Visual complete 85967 ms1.000 s1.000 s1.033 sstable ±3%
Visual complete 951.667 s1.900 s1.823 s1.903 svaries ±6%
Visual complete 991.767 s2.000 s1.933 s2.032 svaries ±7%

CPU

min · median · mean · max of 3 runs
MetricMinMedianMeanMaxRuns agree?
Total Blocking Time1.040 s1.068 s1.196 s1.481 sruns disagree ±21%
Max Potential FID354 ms355 ms386 ms449 msruns disagree ±13%
CPU long tasks 991012runs disagree ±17%
CPU last long task happens at4.055 s4.055 s4.339 s4.908 sruns disagree ±11%

More metrics

min · median · mean · max of 3 runs
MetricMinMedianMeanMaxRuns agree?
First paint968 ms996 ms1.001 s1.040 sstable ±4%
Load event end355 ms431 ms410 ms444 msruns disagree ±10%

Waterfall

Run 1 SpeedIndex median

First paintFCPLCPDOMContentLoadedDOM interactiveLoadRender-blockingRedirectError

Rendering

Run 1 · median
0.000 s
0s1s2s3s4s5s

The red band on the timeline marks when the main thread was busy with long tasks: moments when the page could not paint or respond, however the video looks.

Download video

Filmstrip

52 frames

Use --filmstrip.showAll to show all filmstrips.

Frame at 0 ms
0 ms
0 %
Frame at 300 ms
300 ms
0 %
Frame at 400 ms
400 ms
7 %
Frame at 500 ms
500 ms
7 %
Frame at 600 ms
600 ms
7 %
Frame at 700 ms
700 ms
7 %
Frame at 800 ms
800 ms
7 %
Frame at 900 ms
900 ms
7 %
Frame at 1.000 s
1.000 s
88 %
Frame at 1.100 s
1.100 s
88 %
Frame at 1.200 s
1.200 s
88 %
Frame at 1.300 s
1.300 s
88 %
Frame at 1.400 s
1.400 s
88 %
Frame at 1.500 s
1.500 s
88 %
Frame at 1.600 s
1.600 s
88 %
Frame at 1.700 s
1.700 s
88 %
Frame at 1.800 s
1.800 s
88 %
Frame at 1.900 s
1.900 s
89 %
Frame at 2.000 s
2.000 s
98 %
Frame at 2.100 s
2.100 s
99 %
Frame at 2.200 s
2.200 s
99 %
Frame at 2.300 s
2.300 s
99 %
Frame at 2.400 s
2.400 s
99 %
Frame at 2.500 s
2.500 s
99 %
Frame at 2.600 s
2.600 s
99 %
Frame at 2.700 s
2.700 s
99 %
Frame at 2.800 s
2.800 s
99 %
Frame at 2.900 s
2.900 s
99 %
Frame at 3.000 s
3.000 s
99 %
Frame at 3.100 s
3.100 s
99 %
Frame at 3.200 s
3.200 s
99 %
Frame at 3.300 s
3.300 s
99 %
Frame at 3.400 s
3.400 s
99 %
Frame at 3.500 s
3.500 s
99 %
Frame at 3.600 s
3.600 s
99 %
Frame at 3.700 s
3.700 s
99 %
Frame at 3.800 s
3.800 s
99 %
Frame at 3.900 s
3.900 s
99 %
Frame at 4.000 s
4.000 s
99 %
Frame at 4.100 s
4.100 s
99 %
Frame at 4.200 s
4.200 s
99 %
Frame at 4.300 s
4.300 s
99 %
Frame at 4.400 s
4.400 s
99 %
Frame at 4.500 s
4.500 s
99 %
Frame at 4.600 s
4.600 s
99 %
Frame at 4.700 s
4.700 s
99 %
Frame at 4.800 s
4.800 s
99 %
Frame at 4.900 s
4.900 s
99 %
Frame at 5.000 s
5.000 s
99 %
Frame at 5.100 s
5.100 s
99 %
Frame at 5.200 s
5.200 s
99 %
Frame at 5.300 s
5.300 s
100 %

Click a frame to seek the video to that moment. The dot marks frames where the page changed visually.

Why was rendering delayed?

Rendering was not meaningfully delayed. First paint landed at 996 ms on a 104 ms first byte; the 2 render-blocking requests were done by 167 ms and the remaining ~829 ms is style, layout and web-font loading.

Want to see how much CSS style-recalculation work delayed FCP and LCP, plus CPU long tasks? Run with --cpu.

Render blocking requests

2 requests · 75.1 KB

Blocking requests delay both paints: the browser renders nothing until they arrive, so they push First Contentful Paint and everything after it, including the largest paint (LCP). Requests that block the parser inside the body stall everything after them in the document. Load JavaScript with defer or async, and keep non-critical CSS off the critical path with media attributes. Bars show when each request loaded on a clock that runs to the last paint; the gap after the bars is style and layout work. Web fonts are context, not blockers: text renders invisible or in a fallback face while they load, so a font finishing after a paint is the classic reason text changed late.

RequestWhen it loadedTransferDownload
document
xelta.ai · TTFB 104 ms
125 ms
24.7 KB124 ms
css · xelta.ai
50 ms
74.0 KB50 ms
css · xelta.ai
29 ms
1.1 KB29 ms
LCP resource
rightimageproductLink.svg — downloaded by 198 ms, rendered at 996 ms
77 ms
310.7 KB77 ms
web font · xelta.ai
62 ms
47.6 KB62 ms
0249 ms498 msFCP · LCP 996 ms

Coach

The coach helps you find performance problems on your web page using web performance best practice rules. And gives you advice on privacy and best practices. Tested using Coach-core version 9.2.1.

Performance advice

72
2 errors13 warnings4 info
warn(0)Don't scale images in the browseravoidScalingImages

The page has 35 images that are scaled more than 100 pixels. It would be better if those images are sent so the browser don't need to scale them.

It's easy to scale images in the browser and make sure they look good in different devices, however that is bad for performance! Scaling images in the browser takes extra CPU time and will hurt performance on mobile. And the user will download extra kilobytes (sometimes megabytes) of data that could be avoided. Don't do that, make sure you create multiple version of the same image server-side and serve the appropriate one.

Offenders
warn(0)Avoid using Google Tag Manager.googleTagManager

The page is using Google Tag Manager, this is a performance risk since non-tech users can add JavaScript to your page.

Google Tag Manager makes it possible for non tech users to add scripts to your page that will downgrade performance.

warn(0)Avoid CPU Long TaskslongTasks

The page has 9 CPU long tasks with the total of 1.618 s. The total blocking time is 1.040 s and 2 long tasks before first contentful paint with total time of 228 ms. However the CPU Long Task is depending on the computer/phones actual CPU speed, so you should measure this on the same type of the device that your user is using. Use Geckoprofiler for Firefox or Chromes tracelog to debug your long tasks.

Long CPU tasks locks the thread. To the user this is commonly visible as a "locked up" page where the browser is unable to respond to user input; this is a major source of bad user experience on the web today. However the CPU Long Task is depending on the computer/phones actual CPU speed, so you should measure this on the same type of the device that your user is using. To debug you should use the Chrome timeline log and drag/drop it into devtools or use Firefox Geckoprofiler.

Offenders
  • self
  • self
  • unknown
  • self
  • self
  • self
  • self
  • unknown
  • unknown
warn(0)Serve images in modern formats (AVIF, WebP)modernImageFormats

The page ships 1 image (out of 1) in JPEG/PNG/GIF without a modern alternative. Wrap them in a <picture> with a <source type="image/avif"> or "image/webp" before the legacy <img>, or serve modern formats from your image pipeline directly. AVIF and WebP usually deliver 25–50% smaller files at the same quality.

AVIF and WebP routinely deliver 25–50% smaller files than JPEG and PNG at the same perceived quality, and every browser version still under support understands at least one of them. Ship modern formats either through a <picture> element with <source type="image/avif"> / "image/webp" entries in front of the legacy <img>, or directly from a content-negotiating image pipeline that returns AVIF / WebP when the client accepts it. https://web.dev/articles/serve-images-webp

Offenders
warn(0)Avoid extra requests by setting cache headerscacheHeaders

The page has 12 requests that are missing a cache time. Configure a cache time so the browser doesn't need to download them every time. It will save 26.5 kB the next access.

The easiest way to make your page fast is to avoid doing requests to the server. Setting a cache header on your server response will tell the browser that it doesn't need to download the asset again during the configured cache time! Always try to set a cache time if the content doesn't change for every request.

Offenders
warn(0)Total JavaScript size shouldn't be too bigjavascriptSize

The total JavaScript transfer size is 1.2 MB and the uncompressed size is 4 MB. This is totally crazy! There is really room for improvement here.

A lot of JavaScript often means you are downloading more than you need. How complex is the page and what can the user do on the page? Do you use multiple JavaScript frameworks?

Offenders
URLTransferContent
https://www.googletagmanager.com/gtag/js?id=G-CPG3NLBKHP183.2 KB554.6 KB
https://xelta.ai/_next/static/chunks/0~.kv2-e_~_9s.js5.4 KB16.6 KB
https://xelta.ai/cdn-cgi/scripts/7d0fa10a/cloudflare-static/rocket-loader.min.js4.4 KB12.0 KB
https://static.cloudflareinsights.com/beacon.min.js/v4513226cdae34746b4dedf0b4dfa099e178179150949611.3 KB30.9 KB
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warn(0)Total page size shouldn't be too bigpageSize

The page total transfer size is 7.6 MB, which is more than the coach limit of 3 MB. That is insane and you need to make it smaller.

Avoid having pages that have a transfer size over the wire of more than 3 MB (desktop) and 2 MB (mobile) because heavy pages hurt performance and are expensive for users on metered connections. Reference: HTTP Archive median page weight in 2024 was around 2.7 MB desktop / 2.4 MB mobile, so this rule fires when a page is above the modern median.

Offenders
URLTransferContent
https://xelta.ai/ai-ads/url-to-ads24.7 KB161.7 KB
https://xelta.ai/cdn-cgi/speculation452 B151 B
https://xelta.ai/_next/static/media/83afe278b6a6bb3c-s.p.0q-301v4kxxnr.woff247.6 KB47.3 KB
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https://www.googletagmanager.com/gtag/js?id=G-CPG3NLBKHP183.2 KB554.6 KB
https://xelta.ai/_next/image?url=%2Ficons%2Flogo1.png&w=32&q=751.5 KB924 B
https://xelta.ai/hero/rightimageproductLink.svg310.7 KB415.3 KB
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https://xelta.ai/_next/static/chunks/07fg20z5gp6xs.js9.7 KB32.3 KB
https://telemetry.matchbestsoftware.online/faro/286 B2 B
https://xelta.ai/_next/static/chunks/0l1pg_7kxq083.js1.7 KB2.1 KB
https://xelta.ai/_next/static/chunks/0ird--44-m~dz.js15.0 KB49.4 KB
https://xelta.ai/_next/static/chunks/0grkxdran-s14.js9.7 KB32.0 KB
https://telemetry.matchbestsoftware.online/faro/286 B2 B
https://vygxif9kfe.execute-api.ap-south-1.amazonaws.com/api/community/posts?limit=5014.2 KB46.8 KB
https://cms-b.xelta.ai/api/announcements?placement=APP_TOP799 B26 B
https://url.xelta.ai/api/v1/credits/estimate?duration_seconds=15395 B56 B
https://xelta.ai/_next/image...ta.ai/_next/image78.0 KB77.2 KB
https://xelta.ai/_next/image...ta.ai/_next/image113.8 KB113.0 KB
https://xelta.ai/_next/image...ta.ai/_next/image68.7 KB68.0 KB
https://xelta.ai/_next/image...ta.ai/_next/image64.8 KB64.1 KB
https://xelta.ai/_next/image...ta.ai/_next/image59.8 KB59.1 KB
https://xelta.ai/_next/image...ta.ai/_next/image42.2 KB41.5 KB
https://xelta.ai/_next/image...ta.ai/_next/image108.2 KB107.4 KB
https://xelta.ai/_next/image...ta.ai/_next/image259.1 KB258.4 KB
https://xelta.ai/_next/image...ta.ai/_next/image34.4 KB33.6 KB
https://xelta.ai/_next/image...ta.ai/_next/image35.1 KB34.4 KB
https://xelta.ai/_next/image...ta.ai/_next/image35.6 KB34.9 KB
https://xelta.ai/_next/image...ta.ai/_next/image154.0 KB153.2 KB
https://xelta.ai/_next/image...ta.ai/_next/image121.9 KB121.1 KB
https://xelta.ai/_next/image...ta.ai/_next/image76.2 KB75.4 KB
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https://xelta.ai/_next/image...ta.ai/_next/image40.4 KB39.7 KB
https://xelta.ai/_next/image...ta.ai/_next/image57.5 KB56.8 KB
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https://xelta.ai/_next/image...ta.ai/_next/image57.3 KB56.5 KB
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https://xelta.ai/_next/image...ta.ai/_next/image77.4 KB76.6 KB
https://xelta.ai/_next/image...ta.ai/_next/image55.9 KB55.1 KB
https://xelta.ai/_next/image...ta.ai/_next/image56.7 KB55.1 KB
https://xelta.ai/_next/image...ta.ai/_next/image109.4 KB108.6 KB
https://xelta.ai/_next/image...ta.ai/_next/image34.1 KB33.4 KB
https://xelta.ai/_next/image...ta.ai/_next/image77.3 KB76.6 KB
https://xelta.ai/_next/image...ta.ai/_next/image67.8 KB67.1 KB
https://xelta.ai/_next/image...ta.ai/_next/image88.6 KB87.8 KB
https://xelta.ai/_next/image...ta.ai/_next/image139.2 KB138.5 KB
https://xelta.ai/_next/image...ta.ai/_next/image211.3 KB210.5 KB
https://xelta.ai/_next/image...ta.ai/_next/image51.7 KB51.0 KB
https://xelta.ai/_next/image...ta.ai/_next/image46.2 KB45.4 KB
https://xelta.ai/_next/image...ta.ai/_next/image46.6 KB45.8 KB
https://telemetry.matchbestsoftware.online/faro/286 B2 B
https://telemetry.matchbestsoftware.online/faro/286 B2 B
https://telemetry.matchbestsoftware.online/faro/286 B2 B
https://xelta.ai/_next/static/chunks/0ltjyj-xdme9k.js14.8 KB42.1 KB
https://xelta.ai/_next/static/chunks/0t~dpv9j7jqud.js46.9 KB207.4 KB
https://xelta.ai/_next/image?url=%2Fchatboard%2Favtar.png&w=96&q=751.9 KB1.2 KB
https://telemetry.matchbestsoftware.online/faro/286 B2 B
infoAdd decoding="async" to non-critical imagesdecodingAsync

The page has 36 images (out of 54) without a decoding hint. Add decoding="async" to non-critical images so the browser can decode them off the main thread.

Setting decoding="async" on an <img> tells the browser it can decode the image off the main thread, which keeps the page responsive to user interactions while images are being processed. The default ("auto") leaves the choice to the browser. https://developer.mozilla.org/en-US/docs/Web/HTML/Element/img#decoding

Offenders
infoLong cache headers is goodcacheHeadersLong

The page has 54 requests that have a shorter cache time than one year (but still a cache time).

Setting a cache header is good. Setting a long cache header (a year) is even better because the asset will stay in the browser cache across visits. For content-hashed URLs (e.g. app.4af2.css) you can safely use Cache-Control: max-age=31536000, immutable. For unversioned URLs that may change, use a revalidating strategy instead.

Offenders
warn(50)Total CSS size shouldn't be too bigcssSize

The total CSS transfer size is 76.9 kB and uncompressed size is 579.3 kB. That is big and the CSS could most probably be smaller.

Delivering a massive amount of CSS to the browser is not the best thing you can do, because it means more work for the browser when parsing the CSS against the HTML and that makes the rendering slower. Try to send only the CSS that is used on that page. And make sure to remove CSS rules when they aren't used anymore.

Offenders
URLTransferContent
https://xelta.ai/_next/static/chunks/0jy_.zfiek.5_.css74.0 KB563.7 KB
https://xelta.ai/_next/static/chunks/08ak-dq81l91~.css1.1 KB2.0 KB
infoThe favicon should be small and cacheablefavicon

The favicon size is 663.8 kB bytes. That's quite big, can you make it smaller?

It is easy to make the favicon big but please avoid doing that, because every browser will then perform an unnecessarily large download. And make sure the cache headers are set for a long time for the favicon. It is easy to miss since it's another content type.

Offenders
warn(50)Total image size shouldn't be too bigimageSize

The page total image size is 6.3 MB. It's really big. Is the page using the right format for the images? Can they be lazy loaded? Are they compressed as good as they can be? Make them smaller by using https://imageoptim.com/.

Avoid having too many large images on the page. The images will not affect the first paint of the page, but it will eat bandwidth for the user.

warn(70)Apply the right priority hints to the LCP imagelcpImageHints

The LCP image is missing fetchpriority="high". Adding it tells the browser to fetch the image with high priority instead of the default heuristic (which often deprioritises hero images that are loaded after the HTML has been parsed).

When the Largest Contentful Paint element is an image, the browser priority hints applied to that element directly affect the LCP metric. The image must NOT be loading="lazy" (that defers the fetch until near-viewport, which is the opposite of what an LCP image needs) and SHOULD be fetchpriority="high" (so the browser fetches it with high priority instead of guessing). https://web.dev/articles/fetch-priority

Offenders
  • <img alt="Product Link Showcase" width="900" height="650" decoding="async" data-nimg="1" class="w-full max-w-[580px] lg:max-w-[680px] h-auto object-contain relative z-10" style="color:transparent" src="/hero/rightimageproductLink.svg">
infoMake each CSS response smalloptimalCssSize

https://xelta.ai/_next/static/chunks/0jy_.zfiek.5_.css size is 75.7 kB (75743) and that is bigger than the limit of 25 kB. Try to keep each CSS response under 25 kB.

Render-blocking CSS holds up the first paint until it has fully downloaded, parsed and applied, so smaller CSS files mean a faster start. Split your CSS into a small critical bundle inlined or eagerly loaded, with the rest lazy-loaded.

Offenders
URLTransferContent
https://xelta.ai/_next/static/chunks/0jy_.zfiek.5_.css74.0 KB563.7 KB
warn(90)Don't use private headers on static contentprivateAssets

The page has 1 request with private headers. Make sure that the assets really should be private and only used by one user. Otherwise, make it cacheable for everyone.

If you set private headers on content, that means that the content are specific for that user. Static content should be able to be cached and used by everyone. Avoid setting the cache header to private.

Offenders
error(90)Avoid missing and error requestsresponseOk

The page has 1 error response. The page has 1 response with code 401.

Your page should never request assets that return a 400 or 500 error. These requests are never cached. If that happens something is broken. Please fix it.

Offenders
warn(95)Inline CSS for faster first renderinlineCss

The page has both inline CSS and CSS requests even though it uses a HTTP/2-ish connection. If you have many users on slow connections, it can be better to only inline the CSS. Run your own tests and check the waterfall graph to see what happens.

In the early days of the Internet, inlining CSS was one of the ugliest things you can do. That has changed if you want your page to start rendering fast for your user. Always inline the critical CSS when you use HTTP/1 and HTTP/2 (avoid doing CSS requests that block rendering) and lazy load and cache the rest of the CSS. It is a little more complicated when using HTTP/2. Does your server support HTTP push? Then maybe that can help. Do you have a lot of users on a slow connection and are serving large chunks of HTML? Then it could be better to use the inline technique, becasue some servers always prioritize HTML content over CSS so the user needs to download the HTML first, before the CSS is downloaded.

warn(98)Lazy-load below-the-fold imageslazyLoadingImages

The page has 1 below-the-fold image without loading="lazy". Add loading="lazy" so the browser defers downloading and decoding them until the user scrolls them into view.

Adding loading="lazy" to an <img> tells the browser not to download or decode it until it is close to the viewport. For images that the user may never see (deep in the page, behind a tab, in a footer carousel), this saves bandwidth and main-thread time during initial render. The LCP image and any image in the initial viewport should NOT be lazy-loaded — that delays the first paint. https://developer.mozilla.org/en-US/docs/Web/HTML/Element/img#loading

Offenders
error(99)Avoid using incorrect mime typesmimeTypes

The page has 1 misconfigured mime type.

It's not a great idea to let browsers guess content types (content sniffing), in some cases it can actually be a security risk.

Offenders

Best practice advice

91
1 warning2 info
infoAvoid unnecessary headersunnecessaryHeaders

There are 1 response that sets a p3p header. There are 3 responses that sets both a max-age and expires header. There are 4 responses that sets a pragma no-cache header (that is a request header). There are 126 responses that sets a server header.

Do not send headers that you don't need. We look for p3p, cache-control and max-age, pragma, server and x-frame-options headers. Have a look at Andrew Betts - Headers for Hackers talk as a guide https://www.youtube.com/watch?v=k92ZbrY815c or read https://www.fastly.com/blog/headers-we-dont-want.

Offenders
warn(50)Avoid too many third party requeststhirdParty

The page do 18% requests to third party domains (23 requests and 542.2 kB). First party is 108 requests and 7.1 MB. The regex .*xelta.* was used to calculate first/third party requests.

Do not load most of your content from third party URLs.

infoDo not send too long headerslongHeaders

https://xelta.ai/her...uctLinkbghero.svg has a header report-to that is 605 characters long. https://connect.face...en_US/fbevents.js has a header content-security-policy that is 1344 characters long. https://connect.face...en_US/fbevents.js has a header content-security-policy-report-only that is 1415 characters long. https://connect.face...en_US/fbevents.js has a header permissions-policy that is 874 characters long. https://connect.face.../1941936199799107 has a header content-security-policy that is 1344 characters long. https://connect.face.../1941936199799107 has a header content-security-policy-report-only that is 1415 characters long. https://connect.face.../1941936199799107 has a header permissions-policy that is 874 characters long. https://xelta.ai/_ne...ta.ai/_next/image has a header report-to that is 606 characters long.

Do not send response headers that are too long.

Offenders

Privacy advice

66
6 warnings2 info
warn(0)Avoid using Google Analyticsga

The page is using Google Analytics meaning you share your users private information with Google. You should use analytics that care about user privacy, something like https://matomo.org.

Google Analytics share private user information with Google that your user hasn't agreed on sharing.

warn(0)Avoid embedding services from surveillance capitalist companiessurveillance

The page embeds 3 resources from companies that profit from user surveillance. Consider privacy-respecting alternatives.

Embedding scripts or iframes from companies whose business model is surveillance capitalism (Google, Facebook, etc.) leaks detailed user data on every page view, often before the user has had a chance to consent. See https://en.wikipedia.org/wiki/Surveillance_capitalism for background. Prefer privacy-respecting alternatives where possible.

Offenders
warn(0)Use a strict Content-Security-Policy header to mitigate cross-site scripting (XSS) attacks.contentSecurityPolicyHeader

Set a Content-Security-Policy header to mitigate cross-site scripting attacks. You can start with a Content-Security-Policy-Report-Only header, which only reports violations rather than blocking them.

A Content-Security-Policy response header tells the browser which sources of script, style, and other content are allowed. The most effective form is a strict CSP using nonces or hashes together with strict-dynamic; the worst is a missing header, with unsafe-inline and unsafe-eval close behind. https://web.dev/articles/strict-csp

Offenders
infoSet a Cross-Origin-Embedder-Policy header so cross-origin subresources opt in to being embedded.crossOriginEmbedderPolicyHeader

Set a Cross-Origin-Embedder-Policy header (typically require-corp or credentialless) on the document response to control cross-origin embedding.

Cross-Origin-Embedder-Policy (COEP) makes the page refuse to load cross-origin subresources unless they explicitly opt in via CORP or CORS. Together with Cross-Origin-Opener-Policy it puts the page in a cross-origin isolated context, which mitigates cross-window side-channel attacks (Spectre) and unlocks high-resolution timers and SharedArrayBuffer. https://developer.mozilla.org/en-US/docs/Web/HTTP/Headers/Cross-Origin-Embedder-Policy

Offenders
warn(0)Set a Cross-Origin-Opener-Policy header to isolate the page from cross-origin windows.crossOriginOpenerPolicyHeader

Set a Cross-Origin-Opener-Policy header (typically same-origin) on the document response to isolate the page from cross-origin windows.

Cross-Origin-Opener-Policy (COOP) lets a page sever its window-group ties to cross-origin documents that opened it or that it opens. Together with Cross-Origin-Embedder-Policy it puts the page in a cross-origin isolated context, which mitigates cross-window side-channel attacks (Spectre) and unlocks high-resolution timers and SharedArrayBuffer. https://developer.mozilla.org/en-US/docs/Web/HTTP/Headers/Cross-Origin-Opener-Policy

Offenders
infoSet a Cross-Origin-Resource-Policy header to limit who may embed the page.crossOriginResourcePolicyHeader

Set a Cross-Origin-Resource-Policy header (same-origin, same-site or cross-origin) on the document response to limit who may embed it.

Cross-Origin-Resource-Policy (CORP) is a per-response opt-in that tells the browser which origins are allowed to embed the resource. It blocks cross-origin or cross-site no-cors embedding (img, script, iframe, etc.) and is one of the building blocks of cross-origin isolation. https://developer.mozilla.org/en-US/docs/Web/HTTP/Headers/Cross-Origin-Resource-Policy

Offenders
warn(0)Set a Permissions-Policy header to control which browser features the page can use.permissionsPolicyHeader

Set a Permissions-Policy header to control which browser features the page can use.

The Permissions-Policy response header (the successor to Feature-Policy) lets a site explicitly opt in or out of powerful browser features such as camera, microphone, geolocation, payment and clipboard. Setting a strict policy reduces the attack surface and limits what embedded third parties can do. https://developer.mozilla.org/en-US/docs/Web/HTTP/Headers/Permissions-Policy

Offenders
warn(0)Do not share user data with third parties.thirdPartyPrivacy

The page has 8% requests that are 3rd party (11 requests with a size of 391 kB). The page also have request to companies that harvest data from users and do not respect users privacy (see https://en.wikipedia.org/wiki/Surveillance_capitalism). The page do 1 tag-manager request and uses 1 tag-manager tool. The page do 7 survelliance requests and uses 5 survelliance tools. The page do 7 surveillance requests and uses 5 surveillance tools. The page do 2 utility requests and uses 2 utility tools. The page do 2 social requests and uses 1 social tool. The page do 2 analytics requests and uses 1 analytics tool. The page do 1 ad request and uses 1 ad tool.

Using third party requests shares user information with that third party. Please avoid that! The project https://github.com/patrickhulce/third-party-web is used to categorize first/third party requests.

Offenders

Page info

A snapshot of what the browser actually built for this page: the document, how big and deep the DOM tree is and what it kept in storage. Big, deep trees are slower to style and lay out, so the counts Chrome warns about carry a flag.

Page info

Document

What the page says it is and how large it rendered.

TitleURL to AI Ads Generator | Turn Website Links into AdsThe document title, shown in the browser tab and used by search results.
Layout viewport1358 × 6454 pxThe width the page laid out at, and the full height of the rendered document.

DOM structure

How much markup the browser has to build, style and lay out.

DOM elements1,183Large, watch layout costTotal HTML elements. Fewer means less for the browser to style, lay out and paint.
Avg DOM depth11How deeply elements are nested on average.
Max DOM depth17The deepest nesting on the page. Deep branches cost more style recalculation.
Iframes0No embedded documents on this page.
Script tags75Number of script elements. More scripts usually means more main-thread work.

Storage and connection

What the page stored on the client, and the network it was tested on.

Local storage52.1 KBData the page saved in localStorage, kept across visits.
Session storage269 BData kept in sessionStorage for this tab session only.
Connection type4GWhat the Network Information API reported for the test connection.

Resource hints

2 hints
dns-prefetch
  • https://media.xelta.ai/
preconnect
  • https://media.xelta.ai/

Technologies used to build the page

Data collected using Coach-core version 9.2.1. With updated code from Webappanalyzer 2026-05-04. Use --browsertime.firefox.includeResponseBodies html or --browsertime.chrome.includeResponseBodies html to help Wappalyzer find more information about technologies used.

Detected technologies

10 technologies

Third-party tools

17 tools

Data collected using Third Party Web version 0.29.2.

Tag-manager
  • Google Tag Manager
Survelliance
  • Google Tag Manager
  • Facebook
  • Google Analytics
  • Google/Doubleclick Ads
  • Other Google APIs/SDKs
Surveillance
  • Google Tag Manager
  • Facebook
  • Google Analytics
  • Google/Doubleclick Ads
  • Other Google APIs/SDKs
Utility
  • Cloudflare
  • Other Google APIs/SDKs
Social
  • Facebook
Other
  • Amazon Web Services
Analytics
  • Google Analytics
Ad
  • Google/Doubleclick Ads

Data from run 1

Visual Metrics

Visual milestones

all times from navigation start
Speed Index1.09 show quickly the page looked done
First Visual Change0.32 sfirst paint reaches the screen
Last Visual Change5.26 sscreen stops changing · 4.93 s after first
≥85%
≥99%
0.32 sFirst Visual Change
1.00 sVisual Complete 85%
1.90 sVisual Complete 95%
2.03 sVisual Complete 99%
Last Visual Change5.26 s
Visual Readiness4.93 s· first to last change
01.0 s2.0 s3.0 s4.0 s5.0 s
Content milestones
Perception index
Visual progress
Visual progress at 0 s0.0s
Visual progress at 0.9 s0.9s
Visual progress at 1.7 s1.7s
Visual progress at 2.4 s2.4s
Visual progress at 3.1 s3.1s
Visual progress at 3.8 s3.8s
Visual progress at 4.6 s4.6s
Visual progress at 5.3 s5.3s
FCP1.00s
LCP1.00s
VC851.00s
Long tasks
0.0s1.1s2.1s3.2s4.2s5.3s

Google Web Vitals

from run 1

Largest Contentful Paint

When the page main content is rendered, collected via the Largest Contentful Paint API. Read more about Largest Contentful Paint.

996 msLCP render time

Phase breakdown

  • TTFB104 ms
  • Resource load delay11 ms
  • Resource load duration88 ms
  • Element render delay793 ms

Element

Element type
<img>
Size (w × h)
320864
URL
https://xelta.ai/her...geproductLink.svg
Load time
469 ms

DOM path

body > div#app-root > div:eq(2) > div:eq(0) > section > div:eq(2) > div:eq(1) > img
LCP

The LCP element is highlighted in the screenshot. If nothing is highlighted the element was removed before the screenshot or the LCP API couldn't find it.

The Largest Contentful Paint API matched this image:

LCP element

Cumulative Layout Shift

How much the page's content shifts as it loads, collected via the Cumulative Layout Shift API.

0.000cumulative layout shift score

No layout shifts were detected on this page.

Browser Metrics

Navigation Timing
Extra timings

Server timings

Timing data the server chose to expose through Server-Timing response headers on the main document — typically backend time, cache status or experiment flags.

Server timings

3 entries
NameDurationDescription
cfCacheStatus0 msDYNAMIC
cfEdge7 ms
cfOrigin49 ms

Custom metrics collected through JavaScript

There are no custom configured scripts.

Extra metrics collected using scripting

There are no custom extra metrics from scripting.

PageXray

How the page is built.

HTTP versionHTTP/2.0
Total requests131
Total domains17
Transfer size7.3 MB
Content size11.3 MB
Missing compression0

Main document

status 200 · 0 redirects

https://xelta.ai/ai-ads/url-to-ads

HeaderValue
alt-svch3=":443"; ma=86400
cache-controls-maxage=50, stale-while-revalidate=31535950
cf-cache-statusDYNAMIC
cf-raya27c0e5ef8b71b69-DEL
content-encodingbr
content-typetext/html; charset=utf-8
dateSat, 08 Aug 2026 05:17:41 GMT
expect-ctmax-age=86400, enforce
nel{"report_to":"cf-nel","success_fraction":0.0,"max_age":604800}
referrer-policysame-origin strict-origin-when-cross-origin
report-to{"group":"cf-nel","max_age":604800,"endpoints":[{"url":"https://a.nel.cloudflare.com/report/v4?s=P8dPh%2BnWeND4q9YSI0bWaD6U5IKZgjUNdnZzce0477ZUAllmM%2FVPlyW1L8tgJv%2F5XKEjH1NMAuq4XKfgCTEz0eKGJV1d5L4chKd3iJ%2BDJ7mE9%2FZ7W0hxrcCs"}]}
servercloudflare
server-timingcfCacheStatus;desc="DYNAMIC" cfEdge;dur=7,cfOrigin;dur=49
speculation-rules"/cdn-cgi/speculation"
strict-transport-securitymax-age=31536000; includeSubDomains; preload
varyrsc, next-router-state-tree, next-router-prefetch, next-router-segment-prefetch, Accept-Encoding
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-nextjs-cacheSTALE
x-nextjs-prerender1
x-nextjs-stale-time300
x-xss-protection1; mode=block

Response codes

200
11688.5%
202
75.3%
204
75.3%
401
10.8%

Requests and sizes per content type

10 types

Transfer size7.3 MB

  • image44.1%
  • svg29.2%
  • javascript15.7%
  • favicon8.7%
  • css1.0%
  • font0.64%
  • html0.33%
  • json0.28%
  • plain0.04%
  • other0.01%

Content size11.3 MB

  • javascript33.6%
  • image28.2%
  • svg25.2%
  • favicon5.8%
  • css4.9%
  • html1.4%
  • json0.45%
  • font0.41%
  • other0.00%
  • plain0.00%

Requests130

  • javascript39.2%
  • image36.9%
  • plain9.2%
  • json6.9%
  • other2.3%
  • css1.5%
  • svg1.5%
  • html0.77%
  • font0.77%
  • favicon0.77%
ContentHeader SizeTransfer SizeContent SizeRequests
html0 b24.7 KB161.7 KB1
css0 b75.1 KB565.7 KB2
javascript0 b1.1 MB3.8 MB51
image0 b3.2 MB3.2 MB48
font0 b47.6 KB47.3 KB1
favicon0 b648.2 KB668.8 KB1
other0 b452 B151 B3
svg0 b2.1 MB2.8 MB2
json0 b20.7 KB52.3 KB9
plain0 b3.1 KB14 B12
Total0 b7.3 MB11.3 MB130

Data per domain

17 domains
DomainTotal download timeTransfer SizeContent SizeRequests
xelta.ai25.333 s6.6 MB9.7 MB99
www.googletagmanager.com332 ms183.2 KB554.6 KB1
images.unsplash.com412 ms112.0 KB111.4 KB2
static.cloudflareinsights.com81 ms11.3 KB30.9 KB1
media.xelta.ai74 ms138.2 KB137.2 KB1
connect.facebook.net367 ms171.4 KB660.4 KB2
seob.xelta.ai781 ms859 B641 B1
pmt.xelta.ai2.214 s2.6 KB3.6 KB4
vygxif9kfe.execute-api.ap-south-1.amazonaws.com447 ms15.0 KB46.8 KB3
www.google-analytics.com265 msN/A0 b1
analytics.google.com252 msN/A0 b1
stats.g.doubleclick.net144 ms553 B0 b1
www.google.co.in130 ms408 B42 B1
us-assets.i.posthog.com114 ms33.7 KB97.1 KB2
cms-b.xelta.ai251 ms1.6 KB69 B2
telemetry.matchbestsoftware.online410 ms2.0 KB14 B8
url.xelta.ai682 ms395 B56 B1

Expires & last-modified statistics

typeminmedianmax
Expires0 seconds1 week1 year
Last modified4 minutes3 days7 weeks

Requests loaded after onLoad event

91 requests

Includes requests done after load event end.

ContentTransfer SizeRequests
html0 b0
css0 b0
javascript492.4 KB21
image3.1 MB45
font0 b0
favicon648.2 KB1
svg1.8 MB1
plain3.1 KB12
json19.6 KB8
other0 b2
Total6.1 MB91

Requests loaded after onContentLoad

91 requests

Includes requests done after DOM content loaded.

ContentTransfer SizeRequests
html0 b0
css0 b0
javascript492.4 KB21
image3.1 MB45
font0 b0
favicon648.2 KB1
svg1.8 MB1
plain3.1 KB12
json19.6 KB8
other0 b2
Total6.1 MB91

CPU

https://www.googletagmanager.com/gtag/js?id=G-CPG3NLBKHP is responsible for 59% of blocking time
154 ms of 261 ms total. Defer it, replace it with a lighter alternative, or move its work off the main thread to recover most of your TBT.
Get deeper CPU insight with one extra run
Run with --enableProfileRun to see where main-thread time went, blocking time and CPU cost per script, module and function, forced reflows and frame stability. The data is collected in one extra run, so the timing metrics of your measured runs stay untouched.

Long tasks

Tasks ≥ 50 ms blocking the main thread, collected via the Long Task API.

TBT1.040 s
Max potential input delay449 ms
Total long tasks9
Total time1.618 s
Last task at4.055 s
Before first paint228 ms2 tasks
Before FCP228 ms2 tasks
Before LCP228 ms2 tasks
After load1.618 s9 tasks

Long Animation Frames

A long animation frame (LOAF) is a frame that took ≥ 50 ms from input to the next paint. The part beyond the threshold is blocking time, the number that hurts Interaction to Next Paint and Total Blocking Time. Break long tasks up (scheduler.yield(), smaller chunks) or move the work off the main thread. Read more about the Long Animation Frames API.

Long animation frames19showing the 10 with the most blocking time
Blocking time2.028 sacross all long frames — what hurts INP and TBT
Blocking before LCP326.7 msdelaying the largest paint — fix these first
Blocking after load1.760 safter the load event — didn't delay page load

What to fix first

ScriptFramesTime runningBlocking (share by run time)Forced style & layoutTriggered by
js3rd party1204.3 ms154.4 msscript tag
0y0ijhqmszjlv.js4149.6 ms96.6 msevent handler, script tag
rocket-loader.min.js110 ms10 msevent handler

A frame's blocking time is split between its scripts by their share of the frame's work, capped at each script's own run time — blocking from work no script owns (HTML parsing, browser internals) stays unattributed. The per-script blocking view below uses the same attribution.

Long animation frame #1 · 457.3 msat 1.395 s · after load
blocking 406.5 ms
  • Scripts & other work7.7 ms
  • Animation callbacks448.8 ms
  • Style & layout0.8 ms
  • Render0 ms
1 script ran during this frame
Ran for
6.8 ms
Started by
MessagePort.onmessage
How it started
event handler
Source function
z
Position in source
character 7855 into the file (locate it via DevTools → Performance → the Long Animation Frames track)
Long animation frame #2 · 325.9 msat 4.038 s · after load
blocking 272.7 ms
  • Scripts & other work17.5 ms
  • Animation callbacks308.3 ms
  • Style & layout0.1 ms
  • Render0 ms
1 script ran during this frame
Ran for
14.3 ms
Started by
MessagePort.onmessage
How it started
event handler
Source function
z
Position in source
character 7855 into the file (locate it via DevTools → Performance → the Long Animation Frames track)
Long animation frame #3 · 285.7 msat 3.650 s · after load
blocking 235.6 ms
  • Scripts & other work0.3 ms
  • Animation callbacks285.3 ms
  • Style & layout0.1 ms
  • Render0 ms

The browser did not report which script was responsible for this frame — typically its own style/layout work, or a cross-origin script it will not name.

Long animation frame #4 · 309.5 msat 4.367 s · after load
blocking 208.3 ms
  • Scripts & other work58.4 ms
  • Animation callbacks251.1 ms
  • Style & layout0 ms
  • Render0 ms

The browser did not report which script was responsible for this frame — typically its own style/layout work, or a cross-origin script it will not name.

Long animation frame #5 · 243.7 msat 723.7 ms · before LCP
blocking 192.9 ms
  • Scripts & other work1.6 ms
  • Animation callbacks242 ms
  • Style & layout0.1 ms
  • Render0 ms

The browser did not report which script was responsible for this frame — typically its own style/layout work, or a cross-origin script it will not name.

Long animation frame #6 · 204.6 msat 1.986 s · after load
blocking 154.6 ms
  • Scripts & other work204.6 ms
  • Animation callbacks0 ms
  • Style & layout0 ms
  • Render0 ms
1 script ran during this frame
js3rd party
Ran for
204.3 ms
How it started
script tag
Long animation frame #7 · 194.1 msat 3.368 s · after load
blocking 143.1 ms
  • Scripts & other work6.5 ms
  • Animation callbacks187.2 ms
  • Style & layout0.4 ms
  • Render0 ms
1 script ran during this frame
Ran for
5.4 ms
Started by
MessagePort.onmessage
How it started
event handler
Source function
z
Position in source
character 7855 into the file (locate it via DevTools → Performance → the Long Animation Frames track)
Long animation frame #8 · 134.1 msat 578.2 ms · before LCP
blocking 76 ms
  • Scripts & other work133.4 ms
  • Animation callbacks0 ms
  • Style & layout0.7 ms
  • Render0 ms
1 script ran during this frame
Ran for
123.1 ms
How it started
script tag
Long animation frame #9 · 120.5 msat 1.067 s · after load
blocking 70.5 ms
  • Scripts & other work120.5 ms
  • Animation callbacks0 ms
  • Style & layout0 ms
  • Render0 ms

The browser did not report which script was responsible for this frame — typically its own style/layout work, or a cross-origin script it will not name.

Long animation frame #10 · 108.6 msat 433.6 ms · before LCP
blocking 57.8 ms
  • Scripts & other work12.3 ms
  • Animation callbacks1 ms
  • Style & layout95.3 ms
  • Render0 ms
1 script ran during this frame
Ran for
10 ms
Started by
DOMWindow.onload
How it started
event handler
Position in source
character 8077 into the file (locate it via DevTools → Performance → the Long Animation Frames track)

Blocking time per script (browser-reported)

How much each script blocked the main thread, derived from the Long Animation Frame API. Each frame's blocking time is split between its scripts by their share of the frame's work, capped at each script's own run time — blocking from work no script owns (HTML parsing, browser internals) is not attributed (older data credits the script that started the frame). The closest answer to "which script should I fix to improve TBT" the platform exposes.

Top scripts blocking the main thread

3 of 3 scripts

Third party

Third party requests categorised by Third party web version 0.29.2.

Third-party requests18
Tools7
Categories7

Categories

7 categories

Requests by category18

  • survelliance7 req · 5 tools38.9%
  • other3 req · 1 tool16.7%
  • utility2 req · 2 tools11.1%
  • social2 req · 1 tool11.1%
  • analytics2 req · 1 tool11.1%
  • tag-manager1 req · 1 tool5.6%
  • ad1 req · 1 tool5.6%

Third party requests and tools

7 categories
tag-managerGoogle Tag Manager1 requests · 1 tool
survellianceGoogle Tag ManagerFacebookGoogle Analytics+ 2 more7 requests · 5 tools
utilityCloudflareOther Google APIs/SDKs2 requests · 2 tools
socialFacebook2 requests · 1 tool
otherAmazon Web Services3 requests · 1 tool
analyticsGoogle Analytics2 requests · 1 tool
adGoogle/Doubleclick Ads1 requests · 1 tool

Unmatched third party domains

3 domains

Domains that didn't match any tool in Third party web. If you are sure they are third party domains, please do a PR to that project. You can also fine tune the list using --firstParty.

  • images.unsplash.com
  • us-assets.i.posthog.com
  • telemetry.matchbestsoftware.online

First party vs third party

108 first · 23 third party

Transfer size7.3 MB

  • First party6.8 MB92.9%
  • Third party529.5 KB7.1%

Content size11.3 MB

  • First party9.8 MB87.0%
  • Third party1.5 MB13.0%

Requests131

  • First party10882.4%
  • Third party2317.6%

First party requests and sizes per content type

108 requests

Calculated using .*xelta.* (use --firstParty to configure).

ContentHeader SizeTransfer SizeContent SizeRequests
html0 b24.7 KB161.7 KB1
css0 b75.1 KB565.7 KB2
javascript0 b772.8 KB2.5 MB45
image0 b3.1 MB3.1 MB45
font0 b47.6 KB47.3 KB1
favicon0 b648.2 KB668.8 KB1
other0 b452 B151 B2
svg0 b2.1 MB2.8 MB2
json0 b6.5 KB5.5 KB8
plain0 b575 B0 b1
TotalN/A6.8 MB9.8 MB108

Third party requests and sizes per content type

23 requests
ContentHeader SizeTransfer SizeContent SizeRequests
html0 b0 b0 b0
css0 b0 b0 b0
javascript0 b399.6 KB1.3 MB6
image0 b112.4 KB111.5 KB3
font0 b0 b0 b0
favicon0 b0 b0 b0
other0 b0 b0 b1
plain0 b2.5 KB14 B11
json0 b14.2 KB46.8 KB1
TotalN/A529.5 KB1.5 MB23