Page summary

https://xelta.ai/ai-tool/ai-ad

Tested 2026-09-04 17:34:39 using Chrome 150.0.7871.46 (runtime settings)

SummaryWaterfallMetricsRenderingCoachPageXrayCPUThird party

This page is fast to paint and visually stable, but a little janky to interact with, loose on best practices and weak on user privacy.

75 / 100
Coach overall
76 / 100
Performance
81 / 100
Best practice
72 / 100
Privacy

How it loaded →

0 → 4.900 s · median run
Frame at 0 ms
start
Frame at 1500 ms
Largest paint1.500 s
Frame at 2400 ms
2.400 s
Frame at 3200 ms
3.200 s
Frame at 4100 ms
4.100 s
Frame at 4900 ms
Complete4.900 s
833 ms
First Visual Change
1.404 s
Speed Index
1.433 s
Visual Complete 85%
4.900 s
Last Visual Change
TTFB343 msLCP1.352 sTBT331 msCLS0.00

What to act on · top recommendations

Avoid using Google Tag Manager.

0 / 100

The page is using Google Tag Manager, this is a performance risk since non-tech users can add JavaScript to your page.

Avoid CPU Long Tasks

0 / 100

The page has 7 CPU long tasks with the total of 993 ms. The total blocking time is 331 ms and 3 long tasks before first contentful paint with total time of 462 ms. However the CPU Long Task is depending on the computer/phones actual CPU speed, so you should measure this on the same type of the device that your user is using. Use Geckoprofiler for Firefox or Chromes tracelog to debug your long tasks.

Avoid too many fonts

0 / 100

The page has 10 font requests. Do you really need them? What value does the fonts give the user?

Google Web Vitals

min · median · mean · max of 1 run
MetricMinMedianMeanMax
Time To First Byte (TTFB)343 ms343 ms343 ms343 ms
Largest Contentful Paint (LCP)1.352 s1.352 s1.352 s1.352 s
Cumulative Layout Shift (CLS)0000

Visual Metrics

min · median · mean · max of 1 run
MetricMinMedianMeanMax
First visual change833 ms833 ms833 ms833 ms
Last visual change4.900 s4.900 s4.900 s4.900 s
Speed index1.404 s1.404 s1.404 s1.404 s
Visual readiness4.067 s4.067 s4.067 s4.067 s
Visual complete 851.433 s1.433 s1.433 s1.433 s
Visual complete 951.433 s1.433 s1.433 s1.433 s
Visual complete 991.666 s1.666 s1.666 s1.666 s

CPU

min · median · mean · max of 1 run
MetricMinMedianMeanMax
Total Blocking Time331 ms331 ms331 ms331 ms
Max Potential FID184 ms184 ms184 ms184 ms
CPU long tasks 7777
CPU last long task happens at2.353 s2.353 s2.353 s2.353 s

More metrics

min · median · mean · max of 1 run
MetricMinMedianMeanMax
First paint1.352 s1.352 s1.352 s1.352 s
Load event end887 ms887 ms887 ms887 ms

Waterfall

Run 1 SpeedIndex median

First paintFCPLCPDOMContentLoadedDOM interactiveLoadRender-blockingRedirectError

Rendering

Run 1 · median
0.000 s
0s1s2s3s4s5s

The red band on the timeline marks when the main thread was busy with long tasks: moments when the page could not paint or respond, however the video looks.

Download video

Filmstrip

43 frames

Use --filmstrip.showAll to show all filmstrips.

Frame at 0 ms
0 ms
0 %
Frame at 800 ms
800 ms
0 %
Frame at 900 ms
900 ms
4 %
Frame at 1.000 s
1.000 s
4 %
Frame at 1.100 s
1.100 s
4 %
Frame at 1.200 s
1.200 s
4 %
Frame at 1.300 s
1.300 s
4 %
Frame at 1.400 s
1.400 s
67 %
Frame at 1.500 s
1.500 s
98 %
Frame at 1.600 s
1.600 s
98 %
Frame at 1.700 s
1.700 s
99 %
Frame at 1.800 s
1.800 s
99 %
Frame at 1.900 s
1.900 s
99 %
Frame at 2.000 s
2.000 s
99 %
Frame at 2.100 s
2.100 s
99 %
Frame at 2.200 s
2.200 s
99 %
Frame at 2.300 s
2.300 s
99 %
Frame at 2.400 s
2.400 s
99 %
Frame at 2.500 s
2.500 s
99 %
Frame at 2.600 s
2.600 s
99 %
Frame at 2.700 s
2.700 s
99 %
Frame at 2.800 s
2.800 s
99 %
Frame at 2.900 s
2.900 s
99 %
Frame at 3.000 s
3.000 s
99 %
Frame at 3.100 s
3.100 s
99 %
Frame at 3.200 s
3.200 s
99 %
Frame at 3.300 s
3.300 s
99 %
Frame at 3.400 s
3.400 s
99 %
Frame at 3.500 s
3.500 s
99 %
Frame at 3.600 s
3.600 s
99 %
Frame at 3.700 s
3.700 s
99 %
Frame at 3.800 s
3.800 s
99 %
Frame at 3.900 s
3.900 s
99 %
Frame at 4.000 s
4.000 s
99 %
Frame at 4.100 s
4.100 s
99 %
Frame at 4.200 s
4.200 s
99 %
Frame at 4.300 s
4.300 s
99 %
Frame at 4.400 s
4.400 s
99 %
Frame at 4.500 s
4.500 s
99 %
Frame at 4.600 s
4.600 s
99 %
Frame at 4.700 s
4.700 s
99 %
Frame at 4.800 s
4.800 s
99 %
Frame at 4.900 s
4.900 s
100 %

Click a frame to seek the video to that moment. The dot marks frames where the page changed visually.

Why was rendering delayed?

Rendering was not meaningfully delayed. First paint landed at 1.352 s on a 343 ms first byte; the 3 render-blocking requests were done by 522 ms and the remaining ~830 ms is style, layout and web-font loading.

Want to see how much CSS style-recalculation work delayed FCP and LCP, plus CPU long tasks? Run with --cpu.

Render blocking requests

3 requests · 85.0 KB

Blocking requests delay both paints: the browser renders nothing until they arrive, so they push First Contentful Paint and everything after it, including the largest paint (LCP). Requests that block the parser inside the body stall everything after them in the document. Load JavaScript with defer or async, and keep non-critical CSS off the critical path with media attributes. Bars show when each request loaded on a clock that runs to the last paint; the gap after the bars is style and layout work. Web fonts are context, not blockers: text renders invisible or in a fallback face while they load, so a font finishing after a paint is the classic reason text changed late.

RequestWhen it loadedTransferDownload
document
xelta.ai · TTFB 343 ms
369 ms
28.2 KB367 ms
css · xelta.ai
126 ms
80.4 KB126 ms
css · xelta.ai
121 ms
3.6 KB121 ms
css · xelta.ai
121 ms
1016 B121 ms
LCP resource
ADstudio-rightImage.svg — downloaded by 828 ms, rendered at 1.352 s
423 ms
936.9 KB423 ms
web font · xelta.ai
283 ms
8.1 KB283 ms
web font · xelta.ai
282 ms
37.2 KB282 ms
web font · xelta.ai
291 ms
35.0 KB291 ms
0338 ms676 msFCP · LCP 1.352 s

Coach

The coach helps you find performance problems on your web page using web performance best practice rules. And gives you advice on privacy and best practices. Tested using Coach-core version 9.2.1.

Performance advice

76
3 errors11 warnings3 info
warn(0)Avoid using Google Tag Manager.googleTagManager

The page is using Google Tag Manager, this is a performance risk since non-tech users can add JavaScript to your page.

Google Tag Manager makes it possible for non tech users to add scripts to your page that will downgrade performance.

warn(0)Avoid CPU Long TaskslongTasks

The page has 7 CPU long tasks with the total of 993 ms. The total blocking time is 331 ms and 3 long tasks before first contentful paint with total time of 462 ms. However the CPU Long Task is depending on the computer/phones actual CPU speed, so you should measure this on the same type of the device that your user is using. Use Geckoprofiler for Firefox or Chromes tracelog to debug your long tasks.

Long CPU tasks locks the thread. To the user this is commonly visible as a "locked up" page where the browser is unable to respond to user input; this is a major source of bad user experience on the web today. However the CPU Long Task is depending on the computer/phones actual CPU speed, so you should measure this on the same type of the device that your user is using. To debug you should use the Chrome timeline log and drag/drop it into devtools or use Firefox Geckoprofiler.

Offenders
  • self
  • self
  • self
  • self
  • self
  • self
  • self
infoAvoid too many fontsfewFonts
warn(0)Total JavaScript size shouldn't be too bigjavascriptSize

The total JavaScript transfer size is 1.1 MB and the uncompressed size is 3.6 MB. This is totally crazy! There is really room for improvement here.

A lot of JavaScript often means you are downloading more than you need. How complex is the page and what can the user do on the page? Do you use multiple JavaScript frameworks?

Offenders
URLTransferContent
https://static.cloudflareinsights.com/beacon.min.js/v31edd6df95cf4e85bb4c19e7a9bdbcba178836298749510.1 KB29.6 KB
https://xelta.ai/_next/static/chunks/08k-xw44ke437.js8.6 KB26.3 KB
https://xelta.ai/cdn-cgi/scripts/7d0fa10a/cloudflare-static/rocket-loader.min.js4.2 KB12.0 KB
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https://xelta.ai/_next/static/chunks/0..-m.n-5j62q.js10.0 KB30.7 KB
https://www.googletagmanager.com/gtm.js?id=GTM-5XNS5NQ2114.7 KB323.4 KB
https://connect.facebook.net/en_US/fbevents.js109.0 KB405.9 KB
https://xelta.ai/_next/static/chunks/0ef25v9~_x42c.js77.2 KB253.9 KB
https://xelta.ai/_next/static/chunks/0y1.630u7j4dm.js2.0 KB2.9 KB
https://us-assets.i.posthog.com/array/phc_tafs3TRoGdYdr8ar4Qrx2YD5kXgsSTDNWbMHDwMSwRno/config.js820 B815 B
https://xelta.ai/_next/static/chunks/0yc~jf5m384mt.js10.1 KB36.0 KB
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https://xelta.ai/_next/static/chunks/0lkg9wkt~f0bj.js8.8 KB33.8 KB
https://xelta.ai/_next/static/chunks/17z~38g-~o5ik.js1.6 KB1.7 KB
https://xelta.ai/_next/static/chunks/13bz.~e9vkkbi.js9.8 KB32.4 KB
https://connect.facebook.net/signals/config/1123404090023729.../1123404090023729134.2 KB474.9 KB
https://us-assets.i.posthog.com/static/surveys.js?v=1.399.034.1 KB100.1 KB
https://xelta.ai/_next/static/chunks/0~tp3wt9x9kln.js2.9 KB6.2 KB
https://xelta.ai/_next/static/chunks/18acu7hmz2s2p.js34.9 KB106.7 KB
https://xelta.ai/_next/static/chunks/0neivp0lacb80.js10.7 KB32.6 KB
https://xelta.ai/_next/static/chunks/0s99al55-c1fn.js46.9 KB207.4 KB
warn(0)Total page size shouldn't be too bigpageSize

The page total transfer size is 3.3 MB, which is more than the coach limit of 3 MB. That is really big and you need to make it smaller.

Avoid having pages that have a transfer size over the wire of more than 3 MB (desktop) and 2 MB (mobile) because heavy pages hurt performance and are expensive for users on metered connections. Reference: HTTP Archive median page weight in 2024 was around 2.7 MB desktop / 2.4 MB mobile, so this rule fires when a page is above the modern median.

Offenders
URLTransferContent
https://xelta.ai/ai-tool/ai-ad28.2 KB222.5 KB
https://xelta.ai/cdn-cgi/speculation473 B151 B
https://xelta.ai/_next/static/media/47fe1b7cd6e6ed85-s.p.0~mcdl10zdfb3.woff28.0 KB7.7 KB
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https://fonts.googleapis.com/css2?family=Anton&display=swap923 B1.2 KB
https://xelta.ai/_next/image...ta.ai/_next/image4.9 KB4.2 KB
https://xelta.ai/hero/Adstudio-leftside.svg103.0 KB137.5 KB
https://static.cloudflareinsights.com/beacon.min.js/v31edd6df95cf4e85bb4c19e7a9bdbcba178836298749510.1 KB29.6 KB
https://xelta.ai/hero/Adstudio-leftside2.svg237.3 KB316.9 KB
https://xelta.ai/hero/ADstudio-rightImage.svg936.9 KB1.2 MB
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https://xelta.ai/manifest.json1.2 KB1.2 KB
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warn(10)Avoid extra requests by setting cache headerscacheHeaders

The page has 9 requests that are missing a cache time. Configure a cache time so the browser doesn't need to download them every time. It will save 38.6 kB the next access.

The easiest way to make your page fast is to avoid doing requests to the server. Setting a cache header on your server response will tell the browser that it doesn't need to download the asset again during the configured cache time! Always try to set a cache time if the content doesn't change for every request.

Offenders
warn(50)Total CSS size shouldn't be too bigcssSize

The total CSS transfer size is 88 kB and uncompressed size is 660.8 kB. That is big and the CSS could most probably be smaller.

Delivering a massive amount of CSS to the browser is not the best thing you can do, because it means more work for the browser when parsing the CSS against the HTML and that makes the rendering slower. Try to send only the CSS that is used on that page. And make sure to remove CSS rules when they aren't used anymore.

Offenders
URLTransferContent
https://xelta.ai/_next/static/chunks/0zgtq_in8.4dq.css80.4 KB607.3 KB
https://xelta.ai/_next/static/chunks/08ak-dq81l91~.css1016 B2.0 KB
https://xelta.ai/_next/static/chunks/0qa_r9_rxfjtc.css3.6 KB34.8 KB
https://fonts.googleapis.com/css2?family=Anton&display=swap923 B1.2 KB
warn(50)Total image size shouldn't be too bigimageSize

The page total image size is 2.2 MB. It's really big. Is the page using the right format for the images? Can they be lazy loaded? Are they compressed as good as they can be? Make them smaller by using https://imageoptim.com/.

Avoid having too many large images on the page. The images will not affect the first paint of the page, but it will eat bandwidth for the user.

warn(70)Don't scale images in the browseravoidScalingImages

The page has 3 images that are scaled more than 100 pixels. It would be better if those images are sent so the browser don't need to scale them.

It's easy to scale images in the browser and make sure they look good in different devices, however that is bad for performance! Scaling images in the browser takes extra CPU time and will hurt performance on mobile. And the user will download extra kilobytes (sometimes megabytes) of data that could be avoided. Don't do that, make sure you create multiple version of the same image server-side and serve the appropriate one.

Offenders
warn(70)Apply the right priority hints to the LCP imagelcpImageHints

The LCP image is missing fetchpriority="high". Adding it tells the browser to fetch the image with high priority instead of the default heuristic (which often deprioritises hero images that are loaded after the HTML has been parsed).

When the Largest Contentful Paint element is an image, the browser priority hints applied to that element directly affect the LCP metric. The image must NOT be loading="lazy" (that defers the fetch until near-viewport, which is the opposite of what an LCP image needs) and SHOULD be fetchpriority="high" (so the browser fetches it with high priority instead of guessing). https://web.dev/articles/fetch-priority

Offenders
  • <img alt="AI Ad Creative Showcase" width="500" height="700" decoding="async" data-nimg="1" class="w-full h-full object-cover rounded-xl" style="color:transparent" src="/hero/ADstudio-rightImage.svg">
warn(70)Don't use private headers on static contentprivateAssets

The page has 4 requests with private headers. The main page has a private header. It could be right in some cases where the user can be logged in and served specific content. But if your asset is static it should never be private. Make sure that the assets really should be private and only used by one user. Otherwise, make it cacheable for everyone.

If you set private headers on content, that means that the content are specific for that user. Static content should be able to be cached and used by everyone. Avoid setting the cache header to private.

Offenders
infoLong cache headers is goodcacheHeadersLong

The page has 20 requests that have a shorter cache time than one year (but still a cache time).

Setting a cache header is good. Setting a long cache header (a year) is even better because the asset will stay in the browser cache across visits. For content-hashed URLs (e.g. app.4af2.css) you can safely use Cache-Control: max-age=31536000, immutable. For unversioned URLs that may change, use a revalidating strategy instead.

Offenders
error(90)Avoid Frontend single point of failuresspof

The page has 1 request inside of the head that can cause a SPOF (single point of failure). Load them asynchronously or move them outside of the document head.

A page can be stopped from loading in the browser if a single JavaScript, CSS, and in some cases a font, couldn't be fetched or is loading really slowly (the white screen of death). That is a scenario you really want to avoid. Never load 3rd-party components synchronously inside of the head tag.

Offenders
infoMake each CSS response smalloptimalCssSize

https://xelta.ai/_next/static/chunks/0zgtq_in8.4dq.css size is 82.4 kB (82371) and that is bigger than the limit of 25 kB. Try to keep each CSS response under 25 kB.

Render-blocking CSS holds up the first paint until it has fully downloaded, parsed and applied, so smaller CSS files mean a faster start. Split your CSS into a small critical bundle inlined or eagerly loaded, with the rest lazy-loaded.

Offenders
URLTransferContent
https://xelta.ai/_next/static/chunks/0zgtq_in8.4dq.css80.4 KB607.3 KB
error(90)Avoid missing and error requestsresponseOk

The page has 1 error response. The page has 1 response with code 401.

Your page should never request assets that return a 400 or 500 error. These requests are never cached. If that happens something is broken. Please fix it.

Offenders
warn(95)Inline CSS for faster first renderinlineCss

The page has both inline CSS and CSS requests even though it uses a HTTP/2-ish connection. If you have many users on slow connections, it can be better to only inline the CSS. Run your own tests and check the waterfall graph to see what happens.

In the early days of the Internet, inlining CSS was one of the ugliest things you can do. That has changed if you want your page to start rendering fast for your user. Always inline the critical CSS when you use HTTP/1 and HTTP/2 (avoid doing CSS requests that block rendering) and lazy load and cache the rest of the CSS. It is a little more complicated when using HTTP/2. Does your server support HTTP push? Then maybe that can help. Do you have a lot of users on a slow connection and are serving large chunks of HTML? Then it could be better to use the inline technique, becasue some servers always prioritize HTML content over CSS so the user needs to download the HTML first, before the CSS is downloaded.

error(99)Avoid using incorrect mime typesmimeTypes

The page has 1 misconfigured mime type.

It's not a great idea to let browsers guess content types (content sniffing), in some cases it can actually be a security risk.

Offenders

Best practice advice

81
2 warnings3 info
infoAvoid unnecessary headersunnecessaryHeaders

There are 4 responses that sets both a max-age and expires header. There are 90 responses that sets a server header.

Do not send headers that you don't need. We look for p3p, cache-control and max-age, pragma, server and x-frame-options headers. Have a look at Andrew Betts - Headers for Hackers talk as a guide https://www.youtube.com/watch?v=k92ZbrY815c or read https://www.fastly.com/blog/headers-we-dont-want.

Offenders
infoMeta descriptionmetaDescription

The meta description is too long. It has 206 characters, the recommended max is 160

Use a page description to make the page more relevant to search engines.

warn(50)Page titlepageTitle

The title is too long by 146 characters. The recommended max is 60

Use a title to make the page more relevant to search engines.

warn(50)Avoid too many third party requeststhirdParty

The page do 18% requests to third party domains (17 requests and 445.1 kB). First party is 79 requests and 2.9 MB. The regex .*xelta.* was used to calculate first/third party requests.

Do not load most of your content from third party URLs.

infoDo not send too long headerslongHeaders

https://xelta.ai/ai-tool/ai-ad has a header link that is 1399 characters long. https://xelta.ai/_ne...ta.ai/_next/image has a header report-to that is 611 characters long. https://connect.face...en_US/fbevents.js has a header content-security-policy that is 1344 characters long. https://connect.face...en_US/fbevents.js has a header permissions-policy that is 874 characters long. https://connect.face.../1123404090023729 has a header content-security-policy that is 1344 characters long. https://connect.face.../1123404090023729 has a header permissions-policy that is 874 characters long.

Do not send response headers that are too long.

Offenders

Privacy advice

72
6 warnings2 info
warn(0)Avoid embedding services from surveillance capitalist companiessurveillance

The page embeds 3 resources from companies that profit from user surveillance. Consider privacy-respecting alternatives.

Embedding scripts or iframes from companies whose business model is surveillance capitalism (Google, Facebook, etc.) leaks detailed user data on every page view, often before the user has had a chance to consent. See https://en.wikipedia.org/wiki/Surveillance_capitalism for background. Prefer privacy-respecting alternatives where possible.

Offenders
warn(0)Use a strict Content-Security-Policy header to mitigate cross-site scripting (XSS) attacks.contentSecurityPolicyHeader

Set a Content-Security-Policy header to mitigate cross-site scripting attacks. You can start with a Content-Security-Policy-Report-Only header, which only reports violations rather than blocking them.

A Content-Security-Policy response header tells the browser which sources of script, style, and other content are allowed. The most effective form is a strict CSP using nonces or hashes together with strict-dynamic; the worst is a missing header, with unsafe-inline and unsafe-eval close behind. https://web.dev/articles/strict-csp

Offenders
infoSet a Cross-Origin-Embedder-Policy header so cross-origin subresources opt in to being embedded.crossOriginEmbedderPolicyHeader

Set a Cross-Origin-Embedder-Policy header (typically require-corp or credentialless) on the document response to control cross-origin embedding.

Cross-Origin-Embedder-Policy (COEP) makes the page refuse to load cross-origin subresources unless they explicitly opt in via CORP or CORS. Together with Cross-Origin-Opener-Policy it puts the page in a cross-origin isolated context, which mitigates cross-window side-channel attacks (Spectre) and unlocks high-resolution timers and SharedArrayBuffer. https://developer.mozilla.org/en-US/docs/Web/HTTP/Headers/Cross-Origin-Embedder-Policy

Offenders
warn(0)Set a Cross-Origin-Opener-Policy header to isolate the page from cross-origin windows.crossOriginOpenerPolicyHeader

Set a Cross-Origin-Opener-Policy header (typically same-origin) on the document response to isolate the page from cross-origin windows.

Cross-Origin-Opener-Policy (COOP) lets a page sever its window-group ties to cross-origin documents that opened it or that it opens. Together with Cross-Origin-Embedder-Policy it puts the page in a cross-origin isolated context, which mitigates cross-window side-channel attacks (Spectre) and unlocks high-resolution timers and SharedArrayBuffer. https://developer.mozilla.org/en-US/docs/Web/HTTP/Headers/Cross-Origin-Opener-Policy

Offenders
infoSet a Cross-Origin-Resource-Policy header to limit who may embed the page.crossOriginResourcePolicyHeader

Set a Cross-Origin-Resource-Policy header (same-origin, same-site or cross-origin) on the document response to limit who may embed it.

Cross-Origin-Resource-Policy (CORP) is a per-response opt-in that tells the browser which origins are allowed to embed the resource. It blocks cross-origin or cross-site no-cors embedding (img, script, iframe, etc.) and is one of the building blocks of cross-origin isolation. https://developer.mozilla.org/en-US/docs/Web/HTTP/Headers/Cross-Origin-Resource-Policy

Offenders
warn(0)Set a Permissions-Policy header to control which browser features the page can use.permissionsPolicyHeader

Set a Permissions-Policy header to control which browser features the page can use.

The Permissions-Policy response header (the successor to Feature-Policy) lets a site explicitly opt in or out of powerful browser features such as camera, microphone, geolocation, payment and clipboard. Setting a strict policy reduces the attack surface and limits what embedded third parties can do. https://developer.mozilla.org/en-US/docs/Web/HTTP/Headers/Permissions-Policy

Offenders
warn(0)Do not share user data with third parties.thirdPartyPrivacy

The page has 10% requests that are 3rd party (10 requests with a size of 380.6 kB). The page also have request to companies that harvest data from users and do not respect users privacy (see https://en.wikipedia.org/wiki/Surveillance_capitalism). The page do 5 survelliance requests and uses 3 survelliance tools. The page do 5 surveillance requests and uses 3 surveillance tools. The page do 1 utility request and uses 1 utility tool. The page do 1 tag-manager request and uses 1 tag-manager tool. The page do 3 social requests and uses 1 social tool.

Using third party requests shares user information with that third party. Please avoid that! The project https://github.com/patrickhulce/third-party-web is used to categorize first/third party requests.

Offenders
warn(90)Avoid third party cookies that is used to track the user.thirdPartyCookies

The page sets 1 third party cookie.

Third party cookies are used to track the user. They are automatically blocked in Safari and Firefox.

Offenders
  • .facebook.com

Page info

A snapshot of what the browser actually built for this page: the document, how big and deep the DOM tree is and what it kept in storage. Big, deep trees are slower to style and lay out, so the counts Chrome warns about carry a flag.

Page info

Document

What the page says it is and how large it rendered.

TitleCreate stunning, high-converting ads in seconds with Xelta AI Ad Generator. Turn product links into professional marketing campaigns instantly. Perfect for marketers, brands & eCommerce businesses. Try now!The document title, shown in the browser tab and used by search results.
Layout viewport1358 × 3687 pxThe width the page laid out at, and the full height of the rendered document.

DOM structure

How much markup the browser has to build, style and lay out.

DOM elements1,426Very large, slows layout and styleTotal HTML elements. Fewer means less for the browser to style, lay out and paint.
Avg DOM depth11How deeply elements are nested on average.
Max DOM depth16The deepest nesting on the page. Deep branches cost more style recalculation.
Iframes0No embedded documents on this page.
Script tags62Number of script elements. More scripts usually means more main-thread work.

Storage and connection

What the page stored on the client, and the network it was tested on.

Local storage1.2 KBData the page saved in localStorage, kept across visits.
Session storage414 BData kept in sessionStorage for this tab session only.
Connection type4GWhat the Network Information API reported for the test connection.

Resource hints

4 hints
dns-prefetch
  • https://media.xelta.ai/
preconnect
  • https://fonts.googleapis.com/
  • https://fonts.gstatic.com/
  • https://media.xelta.ai/

Technologies used to build the page

Data collected using Coach-core version 9.2.1. With updated code from Webappanalyzer 2026-05-04. Use --browsertime.firefox.includeResponseBodies html or --browsertime.chrome.includeResponseBodies html to help Wappalyzer find more information about technologies used.

Detected technologies

10 technologies

Third-party tools

11 tools

Data collected using Third Party Web version 0.29.2.

Cdn
  • Google Fonts
Survelliance
  • Google Fonts
  • Google Tag Manager
  • Facebook
Surveillance
  • Google Fonts
  • Google Tag Manager
  • Facebook
Utility
  • Cloudflare
Tag-manager
  • Google Tag Manager
Social
  • Facebook
Other
  • Amazon Web Services

Data from run 1

Visual Metrics

Visual milestones

all times from navigation start
Speed Index1.40 show quickly the page looked done
First Visual Change0.83 sfirst paint reaches the screen
Last Visual Change4.90 sscreen stops changing · 4.07 s after first
≥99%
0.83 sFirst Visual Change
1.43 sVisual Complete 85% · Visual Complete 95%
1.67 sVisual Complete 99%
Last Visual Change4.90 s
Visual Readiness4.07 s· first to last change
01.0 s2.0 s3.0 s4.0 s
Content milestones
Perception index
Visual progress
Visual progress at 0 s0.0s
Visual progress at 1.3 s1.3s
Visual progress at 1.9 s1.9s
Visual progress at 2.5 s2.5s
Visual progress at 3.1 s3.1s
Visual progress at 3.7 s3.7s
Visual progress at 4.3 s4.3s
Visual progress at 4.9 s4.9s
FCP1.35s
LCP1.35s
VC851.43s
Long tasks
0.0s1.0s2.0s2.9s3.9s4.9s

Google Web Vitals

from run 1
343 msTTFB
Good
331 msTBT
Needs improvement

Largest Contentful Paint

When the page main content is rendered, collected via the Largest Contentful Paint API. Read more about Largest Contentful Paint.

1.352 sLCP render time

Phase breakdown

  • TTFB343 ms
  • Resource load delay45 ms
  • Resource load duration444 ms
  • Element render delay520 ms

Element

Element type
<img>
Size (w × h)
243500
URL
https://xelta.ai/her...io-rightImage.svg
Load time
967 ms

DOM path

body > div#app-root > div:eq(1) > section:eq(0) > div:eq(1) > div:eq(1) > div > img
LCP

The LCP element is highlighted in the screenshot. If nothing is highlighted the element was removed before the screenshot or the LCP API couldn't find it.

The Largest Contentful Paint API matched this image:

LCP element

Cumulative Layout Shift

How much the page's content shifts as it loads, collected via the Cumulative Layout Shift API.

0.000cumulative layout shift score

Elements that shifted

Sorted by individual shift score (higher = bigger shift). The top entries usually account for most of the page's CLS.

  • #10.000<div class="hidden lg:flex items-center flex-shrink-0 ml-auto"></div>
    body > div#app-root > header > div > div:eq(2)
Layout shift

Elements that shifted by more than 0.01 are highlighted in the screenshot. If an element shifted outside the viewport, it won't appear here. Check the video or filmstrip to see the shift.

Browser Metrics

Navigation Timing
Extra timings

Server timings

Timing data the server chose to expose through Server-Timing response headers on the main document — typically backend time, cache status or experiment flags.

Server timings

3 entries
NameDurationDescription
cfCacheStatus0 msDYNAMIC
cfEdge40 ms–
cfOrigin121 ms–

Custom metrics collected through JavaScript

There are no custom configured scripts.

Extra metrics collected using scripting

There are no custom extra metrics from scripting.

PageXray

How the page is built.

HTTP versionHTTP/2.0
Total requests96
Total domains13
Transfer size3.2 MB
Content size6.7 MB
Missing compression0
Cookies41 third-party

Main document

status 200 · 0 redirects

https://xelta.ai/ai-tool/ai-ad

HeaderValue
alt-svch3=":443"; ma=86400
cache-controlprivate, no-cache, no-store, max-age=0, must-revalidate
cf-cache-statusDYNAMIC
cf-raya35ebf19fd14fbbf-BDQ
content-encodingbr
content-typetext/html; charset=utf-8
dateFri, 04 Sep 2026 17:34:42 GMT
expect-ctmax-age=86400, enforce
link</_next/static/media/47fe1b7cd6e6ed85-s.p.0~mcdl10zdfb3.woff2>; rel=preload; as="font"; crossorigin=""; type="font/woff2", </_next/static/media/83afe278b6a6bb3c-s.p.0q-301v4kxxnr.woff2>; rel=preload; as="font"; crossorigin=""; type="font/woff2", </_next/static/media/8dfd6563338cbf38-s.p.0wv7-6jk2c19v.woff2>; rel=preload; as="font"; crossorigin=""; type="font/woff2", </_next/static/media/8e6fa89aa22d24ec-s.p.0uvzar8hswo3p.woff2>; rel=preload; as="font"; crossorigin=""; type="font/woff2", </_next/static/media/9d0c71fa164043fa-s.p.0w6d_xdl-3a5-.woff2>; rel=preload; as="font"; crossorigin=""; type="font/woff2", </_next/static/media/a218039a3287bcfd-s.p.17-1enzs_j91b.woff2>; rel=preload; as="font"; crossorigin=""; type="font/woff2", </_next/static/media/c875c6f5d3e977ac-s.p.0g_ng0t~d_b9n.woff2>; rel=preload; as="font"; crossorigin=""; type="font/woff2", </_next/static/media/ce62453a442c7f35-s.p.0333ktddfbsxy.woff2>; rel=preload; as="font"; crossorigin=""; type="font/woff2", </_next/static/media/e2334d715941921e-s.p.12skym0rqknxy.woff2>; rel=preload; as="font"; crossorigin=""; type="font/woff2", </_next/static/media/e8f2fbee2754df70-s.p.0fzkl03jw-sdz.woff2>; rel=preload; as="font"; crossorigin=""; type="font/woff2", </hero/Adstudio-leftside.svg>; rel=preload; as="image", </hero/Adstudio-leftside2.svg>; rel=preload; as="image", </hero/ADstudio-rightImage.svg>; rel=preload; as="image"
nel{"report_to":"cf-nel","success_fraction":0.0,"max_age":604800}
referrer-policysame-origin strict-origin-when-cross-origin
report-to{"group":"cf-nel","max_age":604800,"endpoints":[{"url":"https://a.nel.cloudflare.com/report/v4?s=%2Fps5PG%2BLQRyVa6871C394vAh9S%2FIWRB66jhwhdUeD99Mk%2BnE%2BYwKBendQVIa9oQ348r%2FHeqQSkqfvOYI%2FWLo9v4O5TWJXn8ZgUEQnHHUiDCsVbWjMJuPRF7G"}]}
servercloudflare
server-timingcfCacheStatus;desc="DYNAMIC" cfEdge;dur=40,cfOrigin;dur=121
speculation-rules"/cdn-cgi/speculation"
strict-transport-securitymax-age=31536000; includeSubDomains; preload
varyrsc, next-router-state-tree, next-router-prefetch, next-router-segment-prefetch, Accept-Encoding
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block

Response codes

200
8790.6%
202
11.0%
204
55.2%
206
22.1%
401
11.0%

Requests and sizes per content type

11 types

Transfer size3.2 MB

  • svg39.6%
  • javascript33.3%
  • image13.1%
  • font9.2%
  • css2.7%
  • html0.87%
  • video0.86%
  • favicon0.28%
  • json0.19%
  • plain0.04%
  • other0.01%

Content size6.7 MB

  • javascript51.5%
  • svg24.6%
  • css9.4%
  • image6.0%
  • font4.2%
  • html3.2%
  • video0.94%
  • favicon0.12%
  • json0.05%
  • other0.00%
  • plain0.00%

Requests95

  • javascript46.3%
  • image15.8%
  • font10.5%
  • json7.4%
  • css4.2%
  • other4.2%
  • plain4.2%
  • svg3.2%
  • video2.1%
  • html1.1%
  • favicon1.1%
ContentHeader SizeTransfer SizeContent SizeRequests
html0 b28.2 KB222.5 KB1
css0 b85.9 KB645.4 KB4
javascript0 b1.0 MB3.5 MB44
image0 b422.1 KB410.8 KB15
font0 b296.1 KB292.4 KB10
favicon0 b8.9 KB8.3 KB1
other0 b473 B151 B4
svg0 b1.2 MB1.7 MB3
json0 b6.1 KB3.5 KB7
plain0 b1.3 KB2 B4
video666 B27.8 KB65.2 KB2
Total666 B3.2 MB6.7 MB95

Data per domain

13 domains
DomainTotal download timeTransfer SizeContent SizeRequests
xelta.ai17.397 s2.7 MB5.4 MB75
fonts.googleapis.com289 ms923 B1.2 KB1
static.cloudflareinsights.com231 ms10.1 KB29.6 KB1
www.googletagmanager.com603 ms114.7 KB323.4 KB1
connect.facebook.net376 ms243.2 KB880.9 KB2
vygxif9kfe.execute-api.ap-south-1.amazonaws.com444 ms2.4 KB786 B4
us-assets.i.posthog.com1.403 s34.9 KB100.9 KB2
cms-b.xelta.ai338 ms1.6 KB69 B2
pmt.xelta.ai979 ms874 B1.3 KB2
pub-a5c9f998046243af9a6b5fdc3c07d449.r2.dev2.061 s27.8 KB65.2 KB2
mpc-prod-27-s6uit34pua-uk.a.run.app455 msN/A0 b1
www.facebook.com219 ms424 B0 b1
telemetry.matchbestsoftware.online383 ms286 B2 B2

Expires & last-modified statistics

typeminmedianmax
Expires0 seconds1 year1 year
Last modified0 seconds2 days12 weeks

Requests loaded after onLoad event

46 requests

Includes requests done after load event end.

ContentTransfer SizeRequests
html0 b0
css0 b0
javascript603.4 KB16
image416.0 KB13
font0 b0
favicon8.9 KB1
plain1.3 KB4
other0 b3
json4.9 KB6
video27.8 KB2
Total1.0 MB46

Requests loaded after onContentLoad

46 requests

Includes requests done after DOM content loaded.

ContentTransfer SizeRequests
html0 b0
css0 b0
javascript603.4 KB16
image416.0 KB13
font0 b0
favicon8.9 KB1
plain1.3 KB4
other0 b3
json4.9 KB6
video27.8 KB2
Total1.0 MB46

CPU

https://xelta.ai/_next/static/chunks/0y0ijhqmszjlv.js is responsible for 32% of blocking time
164 ms of 510 ms total. Defer it, replace it with a lighter alternative, or move its work off the main thread to recover most of your TBT.
Get deeper CPU insight with one extra run
Run with --enableProfileRun to see where main-thread time went, blocking time and CPU cost per script, module and function, forced reflows and frame stability. The data is collected in one extra run, so the timing metrics of your measured runs stay untouched.

Long tasks

Tasks ≥ 50 ms blocking the main thread, collected via the Long Task API.

TBT331 ms
Max potential input delay184 ms
Total long tasks7
Total time993 ms
Last task at2.353 s
Before first paint462 ms3 tasks
Before FCP462 ms3 tasks
Before LCP462 ms3 tasks
After load942 ms6 tasks

Long Animation Frames

A long animation frame (LOAF) is a frame that took ≥ 50 ms from input to the next paint. The part beyond the threshold is blocking time, the number that hurts Interaction to Next Paint and Total Blocking Time. Break long tasks up (scheduler.yield(), smaller chunks) or move the work off the main thread. Read more about the Long Animation Frames API.

Long animation frames8every frame ≥ 50 ms
Blocking time701.6 msacross all long frames — what hurts INP and TBT
Blocking before LCP320.4 msdelaying the largest paint — fix these first
Blocking after load556.4 msafter the load event — didn't delay page load

What to fix first

ScriptFramesTime runningBlocking (share by run time)Forced style & layoutTriggered by
0y0ijhqmszjlv.js3240.3 ms164.3 ms–script tag, event handler
fbevents.js3rd party1184.2 ms132.6 ms–script tag
0ef25v9~_x42c.js1144.3 ms90.9 ms–script tag
11234040900237293rd party1138.5 ms88.9 ms–script tag
gtm.js3rd party164.8 ms15 ms–script tag
rocket-loader.min.js242.3 ms12.2 ms–event handler, script tag
turbopack-17k~-kmflh9s0.js18.5 ms5.9 ms–script tag

A frame's blocking time is split between its scripts by their share of the frame's work, capped at each script's own run time — blocking from work no script owns (HTML parsing, browser internals) stays unattributed. The per-script blocking view below uses the same attribution.

Long animation frame #1 · 251.2 msat 1.112 s · before LCP
blocking 175.2 ms
  • Scripts & other work250.3 ms
  • Animation callbacks0 ms
  • Style & layout0.9 ms
  • Render0 ms
2 scripts ran during this frame
Ran for
8.5 ms
How it started
script tag
Ran for
222.8 ms
How it started
script tag
Long animation frame #2 · 194.6 msat 875.2 ms · before LCP
blocking 143.6 ms
  • Scripts & other work15.3 ms
  • Animation callbacks2.4 ms
  • Style & layout176.9 ms
  • Render0 ms
1 script ran during this frame
Ran for
12.1 ms
Started by
DOMWindow.onload
How it started
event handler
Position in source
character 8077 into the file (locate it via DevTools → Performance → the Long Animation Frames track)
Long animation frame #3 · 188.4 msat 1.930 s · after load
blocking 135.1 ms
  • Scripts & other work187.7 ms
  • Animation callbacks0.4 ms
  • Style & layout0.3 ms
  • Render0 ms
1 script ran during this frame
fbevents.js3rd party
Ran for
184.2 ms
How it started
script tag
Long animation frame #4 · 150.9 msat 1.700 s · after load
blocking 94.9 ms
  • Scripts & other work150.6 ms
  • Animation callbacks0.1 ms
  • Style & layout0.2 ms
  • Render0 ms
2 scripts ran during this frame
Ran for
144.3 ms
How it started
script tag
Ran for
5.2 ms
Started by
MessagePort.onmessage
How it started
event handler
Source function
z
Position in source
character 7855 into the file (locate it via DevTools → Performance → the Long Animation Frames track)
Long animation frame #5 · 139.4 msat 2.353 s · after load
blocking 89.2 ms
  • Scripts & other work138.9 ms
  • Animation callbacks0.5 ms
  • Style & layout0 ms
  • Render0 ms
1 script ran during this frame
Ran for
138.5 ms
How it started
script tag
Long animation frame #6 · 115 msat 1.422 s · after load
blocking 47 ms
  • Scripts & other work114.6 ms
  • Animation callbacks0 ms
  • Style & layout0.4 ms
  • Render0 ms
1 script ran during this frame
Ran for
12.3 ms
Started by
MessagePort.onmessage
How it started
event handler
Source function
z
Position in source
character 7855 into the file (locate it via DevTools → Performance → the Long Animation Frames track)
Long animation frame #7 · 65 msat 2.278 s · after load
blocking 15 ms
  • Scripts & other work65 ms
  • Animation callbacks0 ms
  • Style & layout0 ms
  • Render0 ms
1 script ran during this frame
gtm.js3rd party
Ran for
64.8 ms
How it started
script tag
Long animation frame #8 · 402.7 msat 399.4 ms · before LCP
blocking 1.6 ms
  • Scripts & other work402.3 ms
  • Animation callbacks0.1 ms
  • Style & layout0.3 ms
  • Render0 ms
2 scripts ran during this frame
Ran for
30.2 ms
How it started
script tag
Ran for
13.4 ms
How it started
module script

Blocking time per script (browser-reported)

How much each script blocked the main thread, derived from the Long Animation Frame API. Each frame's blocking time is split between its scripts by their share of the frame's work, capped at each script's own run time — blocking from work no script owns (HTML parsing, browser internals) is not attributed (older data credits the script that started the frame). The closest answer to "which script should I fix to improve TBT" the platform exposes.

Third party

Third party requests categorised by Third party web version 0.29.2.

Third-party requests15
Tools5
Categories6
Third-party cookies1

Categories

6 categories

Requests by category15

  • survelliance5 req · 3 tools33.3%
  • other4 req · 1 tool26.7%
  • social3 req · 1 tool20.0%
  • cdn1 req · 1 tool6.7%
  • utility1 req · 1 tool6.7%
  • tag-manager1 req · 1 tool6.7%

Third party requests and tools

6 categories
cdnGoogle Fonts1 requests · 1 tool
survellianceGoogle FontsGoogle Tag ManagerFacebook5 requests · 3 tools
utilityCloudflare1 requests · 1 tool
tag-managerGoogle Tag Manager1 requests · 1 tool
socialFacebook3 requests · 1 tool
otherAmazon Web Services4 requests · 1 tool

Unmatched third party domains

4 domains

Domains that didn't match any tool in Third party web. If you are sure they are third party domains, please do a PR to that project. You can also fine tune the list using --firstParty.

  • us-assets.i.posthog.com
  • pub-a5c9f998046243af9a6b5fdc3c07d449.r2.dev
  • mpc-prod-27-s6uit34pua-uk.a.run.app
  • telemetry.matchbestsoftware.online
Third party cookies1
.facebook.com1 cookie

First party vs third party

79 first · 17 third party

Transfer size3.2 MB

  • First party2.7 MB86.5%
  • Third party434.6 KB13.5%

Content size6.7 MB

  • First party5.4 MB79.7%
  • Third party1.4 MB20.3%

Requests96

  • First party7982.3%
  • Third party1717.7%

First party requests and sizes per content type

79 requests

Calculated using .*xelta.* (use --firstParty to configure).

ContentHeader SizeTransfer SizeContent SizeRequests
html0 b28.2 KB222.5 KB1
css0 b85.0 KB644.2 KB3
javascript0 b670.3 KB2.2 MB38
image0 b422.1 KB410.8 KB15
font0 b296.1 KB292.4 KB10
favicon0 b8.9 KB8.3 KB1
other0 b473 B151 B2
svg0 b1.2 MB1.7 MB3
json0 b4.6 KB2.7 KB5
plain0 b573 B0 b1
TotalN/A2.7 MB5.4 MB79

Third party requests and sizes per content type

17 requests
ContentHeader SizeTransfer SizeContent SizeRequests
html0 b0 b0 b0
css0 b923 B1.2 KB1
javascript0 b402.9 KB1.3 MB6
image0 b0 b0 b0
font0 b0 b0 b0
favicon0 b0 b0 b0
other0 b0 b0 b2
video666 B27.8 KB65.2 KB2
json0 b1.5 KB731 B2
plain0 b710 B2 B3
Total651 B434.6 KB1.4 MB17